Privacy policy

Privacy Policy

Effective Date: August 15, 2025

Last Updated: August 15, 2025

Welcome to Alonnu. We are committed to protecting your privacy and maintaining the trust and confidence of our customers. This Privacy Policy explains how your personal information is collected, used, and shared when you:

Visit or make a purchase from https://www.alonnu.com. Alonnu operates this store and website, powered by Shopify, which enables us to provide the Services to you.
Engage with us in other related ways, including marketing communications, promotions, or customer support interactions.

By accessing or using our Site, you agree to the terms of this Privacy Policy. If you do not agree with the terms outlined here, please do not use this website or provide us with your personal information. Your continued use of the Site signifies your acceptance of any changes we may make to this policy.

1. Who We Are

Alonnu is a jewelry brand based in British Columbia, Canada, offering our products to customers in select countries. We are committed to protecting your privacy in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable international laws such as the EU General Data Protection Regulation (GDPR).

For privacy-related questions, please contact:

Email: hello@alonnu.com

Mailing Address: 329 Howe St, PMB 2262, Vancouver, BC, V6C 3N2, Canada

2. Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

Contact details including your name, address, billing address, shipping address, phone number, and email address.
Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
Account information including your username, password, security questions, preferences and settings.
Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel and your past transactions.
Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.
Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.

Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

We may collect personal information from the following sources:

Directly from you including when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information;
Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies;
From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf;
From our partners or other third parties.

When You Visit Our Site

Shopify automatically collects certain information, such as:

Your browser and device type
IP address
Time zone
Cookies installed on your device
What products you view or search for
Referring websites or search terms
Time spent on pages

This is collected via Shopify’s and third-party tracking tools such as Google Analytics and Facebook Pixel.

When You Make a Purchase or Attempt to Purchase

We collect:

Name
Billing and shipping addresses
Email address
Phone number
Payment information (processed securely by Shopify Payments, PayPal, etc.)
Order details

When You Subscribe to Our Newsletter, SMS or Other Marketing

If you opt into email marketing, we collect your:

Email address
Preferences and engagement with emails (e.g., opens and clicks)

If you opt in to receive SMS (text message) marketing from Alonnu, we will send you promotional and transactional messages about product launches, special offers, cart reminders, and order updates. Message frequency may vary. Message and data rates may apply depending on your mobile carrier. You can opt out of SMS marketing at any time by replying “STOP” to any message, or by contacting us using the contact details provided below. Your phone number will not be shared with third parties for their own marketing purposes.

We only send marketing communications if you have given us your explicit consent (e.g., by subscribing through our website or during checkout). You may withdraw your consent at any time.

Information from Third-Party Sources

We may receive data from third parties such as social networks, analytics services, or advertising platforms. All data from external sources is used in accordance with applicable law.

3. How We Use Your Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send notifications to you related to your account, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, to facilitate any returns and exchanges, to enable you to post reviews, and to create a customized shopping experience for you, such as recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.
Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you online advertisements for products or services on the Services or other websites, including based on items you previously have purchased or added to your cart and other activity on the Services.
Security and Fraud Prevention. We use your personal information to authenticate your account, to provide a secure payment and shopping experience, detect, investigate or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and to secure our services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password or other access details with anyone else.
Communicating with You. We use your personal information to provide you with customer support, to be responsive to you, to provide effective services to you and to maintain our business relationship with you.
Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies.

4. Sharing Your Information

We do not sell your information. In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

With Shopify, vendors and other third parties who perform services on our behalf (e.g. IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
With business and marketing partners to provide marketing services and advertise to you. For example, we use Shopify to support personalized advertising with third-party services based on your online activity with different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you reside, you may have a right to direct us not to share information about you to show you targeted advertisements and marketing based on your online activity with different merchants and websites.
When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations.
With our affiliates or otherwise within our corporate group.

In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

5. Cookies & Tracking

Shopify and our third-party partners use cookies and similar tracking technologies for:

Site functionality
Shopping cart and checkout process
Analytics and performance monitoring
Marketing and personalization (Facebook Pixel, retargeting ads)

You can manage or disable cookies through your browser settings, but note that some features of our site may not work properly.

For more information, see Shopify’s Cookie Policy:

https://www.shopify.com/legal/cookies

6. Behavioral Advertising

We use tools like:

Facebook Pixel
Google Analytics
Klaviyo tracking (if email marketing is enabled)

These help us understand your behavior on our site and serve you relevant ads. You can opt out of targeted ads here:

7. Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services for you. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services for you. In addition, to help protect, grow, and improve our business, we use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our Store, along with other merchants and with Shopify. To provide these enhanced features, Shopify may make use of personal information collected about your interactions with our store, along with other merchants, and with Shopify. In these circumstances, Shopify is responsible for the processing of your personal information, including for responding to your requests to exercise your rights over use of your personal information for these purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy. Depending on where you live, you may exercise certain rights with respect to your personal information here Shopify Privacy Portal Link.

8. Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

9. Your Rights

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

Right to Access / Know. You may have a right to request access to personal information that we hold about you.
Right to Delete. You may have a right to request that we delete personal information we maintain about you.
Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.
Right of Portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
Managing Communication Preferences. We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails to you. If you opt out, we may still send you non-promotional emails, such as those about your account or orders that you have made.

You may exercise any of these rights where indicated on the Services or by contacting us using the contact details provided below. To learn more about how Shopify uses your personal information and any rights you may have, including rights related to data processed by Shopify, you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your requests, as permitted or required under applicable law. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require that the agent provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.

10. Data Storage and Security

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide you with Services, comply with legal obligations, resolve disputes or enforce other applicable contracts and policies.

Your personal information is stored securely by Shopify on servers protected by advanced firewalls and security protocols. Payment details are processed and encrypted through PCI-DSS compliant providers such as Shopify Payments, PayPal, or others, and are never stored on our servers.

In the event of a data breach that poses a real risk of significant harm, we will notify affected individuals and any applicable regulatory authorities, in accordance with legal requirements.

Order and Account Data

We retain your order and account information for as long as necessary to fulfill our contractual and legal obligations — including order fulfillment, fraud prevention, accounting, and regulatory compliance — unless you request deletion, subject to any legal retention requirements.

Marketing Subscribers

If you subscribe to receive marketing communications (email or SMS), we store your contact information, marketing preferences, and interaction history (e.g., opens, clicks) to provide relevant content and offers. This data is retained until you unsubscribe or request deletion, and is stored securely through third-party services like Klaviyo, Mailchimp, or similar providers.

Unsubscribing and Suppression Lists

If you unsubscribe from marketing communications, we retain your contact details in a suppression list to ensure you are not contacted again for promotional purposes. This information is securely stored and used only to comply with your opt-out request — it is never shared or used for any other purpose.

Re-subscribing

If you later choose to re-subscribe — for example, by signing up again on our website — your contact information will be removed from the suppression list and reinstated for marketing purposes in line with your renewed consent.

11. Children’s Privacy

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted. As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" (as those terms are defined in applicable law) personal information of individuals under 16 years of age.

12. International Transfers

Please note that we may transfer, store and process your personal information outside the country you live in.

If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

13. Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority.

14. Changes to This Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. Any changes will be posted here and the “Last Updated” date will reflect the latest revision.

15. Contact Us

For questions, concerns, or to exercise your data rights, contact us at:

Alonnu